Data Protection


This Privacy Policy applies to Batzo.ch.

Protecting your privacy means a lot to us. We respect your identity and privacy and ensure that they are protected and that your personal data is processed in accordance with the applicable laws.

Personal data includes all the details and information that refer to a specific or identifiable person. In addition to contact details such as your name, telephone number, address and e-mail address, this also includes other details you provide us with, such as your date of birth.

This Privacy Policy is our way of informing you which of your data we process, why we require this data and how you can object to your data being collected.

When we refer to the processing of your personal data in this Privacy Policy, we mean all the ways in which your personal data is handled. This includes data storage, processing, use, deletion, etc.

Why do we collect personal data?

We know how important it is to you that your personal data is handled carefully. Data is only ever processed for specific purposes. This could be out of technical necessity or due to contractual requirements, legal provisions, overriding interest, i.e. for legitimate reasons, or if you have granted your express consent. We collect, store and process personal data where necessary. This includes for the purposes of managing customer relationships, providing our products and services, processing orders and contracts, making sales and issuing invoices, responding to questions and concerns, preparing information on and marketing our products and services, assisting with technical issues and evaluation and further developing products and services.

What data is processed when our website is used?

You can visit our websites without having to provide any personal information as a matter of principle. When you visit our websites, our servers temporarily store each access in a log file. The following technical data is collected in the process and stored until it is automatically deleted after seven months at the latest:

  • IP address of the computer requesting access
  • The date and time of access
  • The website from which our website is being accessed, including the search term where applicable
  • The name and URL of the file being requested
  • Any search queries performed (timetable, webpage’s general search function, products, etc.)
  • The operating system on your computer (provided by the user agent)
  • The browser you are using (provided by the user agent)
  • The type of device when accessed via mobile phone
  • The transmission protocol being used

This data is processed and collected for the purposes of system security and stability and for analysing errors and performance as well as for internal statistical purposes. It enables us to optimise our website.

The IP address is also used to set the default language on the website. The IP address is also analysed together with other data when there is an attempt to access the network infrastructure or in the event of other unauthorised or improper use of our websites for information and defence purposes and, where applicable, is used for the purposes of identification during criminal proceedings and in civil and criminal procedures against the data subject.

Finally, when you visit our websites, we use cookies and other applications and tools which are based on cookies. You can find further details below in this Privacy Policy.

Batzo does not accept any guarantee for compliance with data protection regulations for external websites that are linked to Batzo websites.

What are cookies and when are they used?

We use cookies in certain cases. Cookies are small files that are stored on your computer or mobile device when you visit or use our websites. Cookies store certain settings via your browser and data about the exchange with the website via your browser. When a cookie is activated, it can be given an identification number via which your browser is identified and via which the information contained in the cookie can be used. You can set up your browser so that a warning appears on your screen before a cookie is stored.

How are tracking tools used?

We use the web analytics services run by Google Analytics and other third parties for the purposes of designing and continuously optimising our websites, apps and e-mails in line with customer needs.

In conjunction with our websites, pseudonymised user profiles are created and cookies are used. The information about your use of these websites generated by the cookies is transmitted to our suppliers’ servers, where it is stored and prepared on our behalf. In addition to the data listed above, we receive the following information as part of the process:

  • The navigation path via which the visitor is accessing the website
  • The length of time spent on the webpage or subpage
  • The subpage from which the visitor leaves the website
  • The country, region or city from which the visitor accesses the website
  • The device (type, version, colour depth, resolution, width and height of the browser window)
  • Returning or new visitors

The information is used to evaluate the visitor’s use of the websites

We use third-party e-mail marketing services when sending e-mails. Our e-mails may therefore contain a so-called web beacon (tracking pixel) or similar technical tool. A web beacon is an invisible graphic measuring 1x1 pixels which is associated with the user ID of the relevant e-mail subscriber.

The use of corresponding services enables us to evaluate whether our e-mails have been opened by their recipients. It also allows their click patterns to be recorded and evaluated. We use this data for statistical purposes and to optimise the content of our messages. This allows us to better align the information and services in our e-mails with the specific interests of each individual recipient. The tracking pixel is deleted when you delete the e-mail.

Google Analytics

Google Inc., a company of the US-based holding company Alphabet Inc., provides the Google Analytics service. Google does not link the anonymised IP address transmitted by your browser as part of the Google Analytics service to other data. Only in exceptional cases will the full IP address be transmitted to one of Google’s servers in the US and shortened there. According to Google Inc., the IP address is never linked to other data relating to the user.

Affiliate Networks

We participate in the following performance advertising networks: AmazonPartnerNet, Apple Partnerize, AWIN, Affilinet, Tradedoubler, Connects CH and eBay Partner Network. As part of their tracking services, these networks stores cookies to document transactions on end devices of users who visit or use websites or other online offers of those networks or their customers. These cookies serve only the purpose of correctly allocating the success of an advertising medium and the corresponding billing within its network.

What rights do you have in relation to your personal data?

You have the following rights in relation to your personal data:

  • You can request information about the personal data we have stored
  • You can request for your personal data to be rectified, supplemented, blocked or deleted
  • If you have set up a user account, you can delete this or have it deleted
  • You can object to your data being used for marketing purposes

To exercise these rights, simply write an email to info@batzo.ch